In The Global IP Magazine Issue 24, Michele S. Katz, Founding Partner, and Noa Siskind, Associate at Advitam IP LLC, USA, explore how trademarks have replaced domain names as the true digital identity of brands in today’s platform-driven economy.

In The Global IP Magazine Issue 24, Eugenio J. Torres-Oyola, Managing Member, and Karla-In Encarnación Pak, Associate Attorney at Ferraiuoli LLC, examine the legal side of dupe culture, analysing how trademark law, trade dress, and brand strategy intersect with the rise of look-alike products.